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Philstack’s iMIS – MailChimp data sync

iMIS and MailChimp work better together.

Take the guesswork out of your mailing lists!

I created a nightly SaaS service that uses standard API calls to pull iMIS contacts, comm preferences, and IQA-defined tags over to MailChimp as well as pulling user interaction data from MailChimp into panels in iMIS.

How it works:

A web-based admin menu allows configuring synchronization options and technical details about your iMIS and MailChimp systems. Once configured, the synchronization runs once per night automatically. Email reports are sent when the process is complete.

Dataflow

MailChimp

iMIS

Data driven marketing at it's best!

Your iMIS system is a treasure trove of information that can help you better serve your members:

  • Easily create targeted mailings for groups based on communication preferences from iMIS are represented as Interest Groups in MailChimp.
  • Use the powerful MailChimp personalization settings confidently knowing that your mailing system has all the latest data about your members from iMIS.
  • Create email marketing campaigns in MailChimp that specifically target past donors, members who haven’t renewed yet, or past attendees who haven’t registered for the conference in iMIS.
  • Use the nightly sync to feed new iMIS contacts into MailChimp customer journeys to nourish prospects to become active members and attendees.
  • Design email campaigns in MailChimp specific to your subsets of membership based on iMIS data.

No need to upload any lists to MailChimp! The sync handles it all.

More Details and Pricing

Enter your email and I’ll send you all the details and more about the Philstack iMIS-MailChimp data sync.

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